In Better, Simpler Strategy, Harvard professor Felix Oberholzer-Gee explains why top-performing companies succeed by simplifying their strategies. Instead of chasing many initiatives, these organizations focus on a few actions that create the most value.
The book introduces the “value stick,” a practical tool that helps leaders decide where to focus and how to strengthen competitive advantage. It shows that winning companies increase customers’ willingness to pay while reducing employees’ willingness to sell their services. Using clear examples and data driven logic, the book offers a straightforward approach to making strategy easier to execute and scale across the organization.
