SWOT Analysis Template
This simple, ready to use SWOT analysis templates provide a practical starting point for building a clear and effective SWOT analysis matrix. The PowerPoint based format enables quick setup and structured team brainstorming, making it suitable for organizations and teams of all sizes from sole traders and small businesses to large, complex enterprises.
When to use: At the start of strategy formulation, during a strategy refresh, or when reassessing direction amid internal or external change in the organization.
How to use: Combine internal evidence (performance, capabilities) with external insights (market, competitors, trends) through structured, open cross functional, meetings, discussions or workshops.
Outcome: Create a shared, fact based view of the organization’s position to inform critical strategic decisions ,choices, priorities, initiatives, and risk considerations.
